American Mark Cuban, a self made billionaire, owns among other assets the Dallas Mavericks, the 2011 NBA Champion Team. He bought the franchise in 2000 from Ross Perot for $285 million. According to Forbes, it’s now worth $438 million. Here’s what he did to add a cool $153 million to his net worth.
Very few people question the important role that private companies play in contributing to the health and well-being of the nation. These businesses are responsible for more than 50% of GDP and 65% of new job creation so when they’re in good shape the nation is in good shape. The last 6 years have not been kind to small business but just maybe, things are getting better.
The following text is extracted from a Steve Jobs presentation he gave in 1997 but which is just as relevant today as it was then. To my mind it brings sharply into focus the marketing strategy necessary in today’s climate. I do not apologise for the unusual length of this blog, it is entirely necessary to enable the reader to really appreciate the message being communicated and to provoke your own thinking on how to be different.
The appointment of Mark Carney as the next Governor of the Bank of England is to be welcomed and is an inspired piece of “out of the box thinking” by our own Chancellor. Mark Carney will be a fantastic breath of fresh air.
In my experience I have found that there is generally only sporadic business support available out in the market place but nothing specifically for entrepreneurs to really help guide them to identify those factors that bring sustainable success.
One of my “passions” is to look at how successful people maintain business growth steadily and what drives that long term success. Identifying and maintaining those themes that drive ambition and how the impact of “holding yourself to account” will help drive business success are vital elements.
It took me 30+ years to fully appreciate what my dad meant, but when I did, it was a great lesson. When any new business starts up, hunger for growth leads to the founder(s) being very active on the marketing front. They spend a lot of time working ON their business as Mr. Gerber (*The E Myth) says